Articles

Oooooo Rizoma Farkles

A snapshot of my friend's Street Triple R with Rizoma goodies like these lovely axle frame sliders. Goldie is dying for some upgrades next season. 

A snapshot of my friend's Street Triple R with Rizoma goodies like these lovely axle frame sliders. Goldie is dying for some upgrades next season. 

For those of you who have been lusting after Rizoma farkles (okay I've been lusting after Rizoma farkles) an exciting announcement from our friends at Rev'it. whoop!

Rizoma USA and REV'IT! USA form exclusive North American partnership

Ferno, Italy and Oss, Netherlands, October 3, 2017. Rizoma USA and REV’IT! USA have formed a partnership that gives REV’IT! USA exclusive distribution rights for the premium Italian parts and accessories brand in the United States and Canada, effective October 1, 2017. The alliance will create a position for Rizoma to more deeply penetrate the US and Canadian markets, and to deliver the highest level of service and support to its dealers.

REV'IT!, a global leader in protective motorcycle apparel, will migrate all operations for Rizoma US to its East Coast headquarters in Brooklyn, as of October 1. Strategic sales and marketing synergies are expected to help broaden both brands’ growing dealer networks across the North American motorcycle parts and accessories markets.

Of the deal, Managing Director at REV'IT! Sport International Ivan Vos says, "This partnership highlights a shared passion for design, performance and innovation, and pushes forward our mission of delivering premium products to our retail partners in North America. We feel that there is excellent potential for both brands via this partnership.”

Fabrizio Rigolio, CEO of Rizoma, says “For some time we have wanted stronger market penetration in the US and Canada, with the aim of optimizing both our presence and service for our dealers. As with all our projects, we want to achieve the best possible result without compromising on our core values, and to do so, we must align with the best partners. This partnership was born through the sharing of this vision, with the aim of bringing Rizoma USA a new step towards the future.”

Paolo Bacchiarello, REV’IT! Sport USA VP of Operations adds, “We are happy that Rizoma has trusted us to develop both markets further. Our organization continues to grow strongly in the USA and Canada and Rizoma’s excellent brand recognition and quality focus are assets to the current portfolio."

Dealers looking for more information on Rizoma retail opportunities may contact the new Rizoma US office at 718.624.2162.

Download the press release in a Word file
 
PRESS CONTACTS
The Americas: Tracy Motz / E: tracy.motz@rizoma.com / T: +1 718 624 2162, ext 3
Europe: Thomas Bagnaschi / E: Thomas.bagnaschi@rizoma.com / T: +39 0331 242020


ABOUT RIZOMA
 
Driven by the visionary enthusiasm of its founders, in just over 15 years Rizoma has come a long way. Founded in 2001 as a small workshop near Milan, it is now recognized globally as a leading brand producing cutting-edge technological solutions in the bike and motorcycle industries, with products that stand out for their unique style. Rizoma is distributed worldwide. www.rizoma.com
 
 ABOUT REV’IT!
 
Since 1995, REV'IT! has redefined industry standards, with a mission to create the most innovative, functional and stylish motorcycle apparel on the market. Countless hours of research and development have resulted in gear perfect for riders’ diverse needs, from finding the perfect line on the track, to tackling the city streets, to braving the paths less traveled. REV’IT! is headquartered in Oss, The Netherlands, with its North American operations in Brooklyn, New York. www.revitsport.com 

Dual Sport / Adventure Motorcycle Boots for Women

The TCX Drifter, available as small as Euro 39 

The TCX Drifter, available as small as Euro 39 

 

If you're a woman and love riding adventure bikes or dual sport riding, then you might be looking for the right boots for the job. What you may find is that as of this article, there aren't any just for women. 

But there are a lot of options that size as small as Euro 36-37-38-39 which are common women's shoe sizes. 

https://womenadvriders.com/adv-boots/

Check it out and let me know your thoughts below. Happy Trails!

 

Article from Racked.com about Women's Gear Options

I recently talked to the author of this article from Racked.com about the increase in options for women's gear over the past decade. 

https://www.racked.com/2017/7/26/16003312/biker-women-style

 

There are many things we're not seeing in the growth of women's gear but it's nice to see more options surface, even if it doesn't necessarily work for 100% of the women riders out there.