motorcycle industry

When One Door Closes....

Another One Opens! Like Really, Really Wide.

It’s been a crazy Summer so I haven’t had time to update.

I’m excited to announce I’ve been spending it at my new job as Retail Experience Manager for REV’IT! USA. Luckily we are based in Denver, so no, I am not moving back to Philadelphia anytime soon. (No more humidity!)

Since April I’ve been traveling, seeing friends along the way and most importantly, talking to riders! So here’s what I’ve been up to in case you missed my IG feed.

AUSTIN, TX

Right after I started, I headed right to MotoGP in Austin. And bumped into Danilo Petrucci! Ok, he was invited to our party in downtown Austin since he’s one of our sponsored riders in this year’s Moto America Championship. He’s also a former MotoGP rider and has taken the US championship by storm.

PORTLAND, OR

After MotoGP I went to Portland, to the amazing One Show. We also had a booth there and were able to preach the gospel of REV’IT to the masses. It was an incredible experience, with SO MANY PEOPLE! The creativity and overall enthusiasm for bikes was such a wonderful thing to see and experience. And YES, that is the very funny Alonzo Bodden.

NETHERLANDS

Then a few weeks later, it was off to visit our Global HQ just outside Amsterdam. Yep, the company is Dutch! It was such an incredible experience. I was able to ride bicycles in the canals, try stroopwaffle, see the HQ and more. I am definitely not good at the whole jetlag thing. I don’t know how I managed to stay awake the entire time.

Then the first week of June somehow showed up and I headed to Philly for our US Sales Meeting. I got to meet dealers from all over the US and Canada! Wasn’t a whole lot to see there, except meetings.

BROOKLYN, NY

Then came late June, as I headed to Brooklyn to actually help Comoto open the 3rd ever RevZilla Showroom in Brooklyn. Yes, it was surreal but it was also such a great time! Everyone was happy, in a great mood and just all around excited for RevZilla to land in Brooklyn. I was incredibly happy for them and was glad I could be a part of it. Part of my job is conducting training around the US and Canada for dealers / stores that need me. I spent a couple days training almost all of their sales staff on our brand and what we have to offer.

MOTO AMERICA LAGUNA SECA

14 Year Old Kayla Yaakov, Altus Motorsports

The following week, I ended up going to a last minute event called Moto America! It was hosted at Weathertech Laguna Seca Raceway in Monterey. The weather was incredibly perfect and the racing was awesome. I was particularly impressed by this young woman named Kayla Yakoff, just a cheerful 14, going on 15 year old girl doing what she loves! She’s racing in the Junior Cup series on her Ninja 400. Last month she made history by winning the first Junior Cup race by a female!

I also got to meet Patricia Fernandez. She was racing in not just 1, but 2 series (my favorites) that weekend: King of the Baggers and Super Hooligans. If you’ve never seen a Harley Bagger leaning over far more than anyone probably thinks it can, going 100+mph down the straightaway, it’s something to witness. There are only two women racing in the Bagger and Hooligan series and it’s Patricia and Shelina Moreda who’s been racing for over a decade. It’s been so great to see her move through various racing classes as well. She also runs women’s dirt training classes in Northern CA and is just an all around talented human.

Right now, we are sponsoring PJ Jacobsen, Tytlers Cycle Racing on a BMW M1000RR and Danilo Petrucci on a Ducati Panigale V4 R, Warhorse HSBK Racing.

We also had a little booth in the vendor area because REV’IT is sponsoring the Twins Cup series this year! Hopefully by next year, you’ll see a little more of our track suit son the podium. :-)

You can catch up on all the races on Moto America’s youtube channel.

STURGIS, SD

Then the following week was RevZilla’s ADVFest in Sturgis. I’ve never been to Sturgis so for this one, I brought the man so he could ride his new to him DRZ400S! Thanks to Rawhyde Adventures for the killer novice adventure class that he took. It was insanely hot, but everyone still had a great time and I got to see a ton of ZLA friends that I hadn’t seen since pre pandemic!

LEADVILLE, CO

Then it was off to Leadville, CO for the first annual Holiday Moto event, which took place at the Leadville MX Track. REV’IT! was the title sponsor and I got to see a lot of new faces. No riding for me at this one, but soon!

CANADA

And finally I had a few weeks until I left for Canada to visit and train a couple of our awesome dealers over the border. I got to spend 2 days in Calgary with Blackfoot Motorsports, (please tell them I sent you!) training their sales team and meeting local riders.

TORONTO

Then it was a couple days in Toronto at GP Bikes. Another team of passionate, excited riders who needed some product training too. It was so busy I didn’t have time to take a lot of photos. I did manage a selfie in the Triumph room!

it’s only August but there are a few months left and a few more fun projects and events coming. Stay tuned for updates. :)